Ali has spent the last ten years dedicated to helping communities set up effective car-share schemes. His mission is to ‘encourage and enable more efficient use of the car’.

In 1998, Ali set up http://www.liftshare.com whilst still at university and now he and his team of 15 run the UK’s national network of over 1,000 liftshare schemes. liftshare now has over 250,000 members, saving over 55 million car miles and 17,000 tonnes of CO2 a year.

In 2006, liftshare piloted their first international version of their scheme and are set to establish a number of mutli-lingual liftshare schemes overseas in 2008.

Ali was the UK Transport Planner of the year 2006, the winner of the Enterprising Young Brits Award 2005, presented by the then-Chancellor Gordon Brown, the winner of the IoLT Young Manager of the Year Award 2002, presented by HRH the Princess Royal. In 2004, HRH the Prince of Wales presented Ali the Business in the Community National Example of Excellence Award for liftshare’s work in helping the environment.

Now in its tenth year, liftshare have recently received a Queen’s Award for Innovation and were selected as a UK entry to represent the UK in the 2008 European Business Awards for the Environment.